Wi-Fi is ‘open’ for business, which is good news for mobile subscribers
“Amenity Wi-Fi, those access points and networks that are intentionally shared, is on the increase in markets around the world, driven by consumer demand for connectivity on the go. Businesses of all shapes and sizes are transforming themselves into Wi-Fi hotspots. Wi-Fi has become essential for businesses to attract customers and market services in-store. This rapidly growing network of available hotspots also presents a huge opportunity for mobile operators to extend capacity-reach and ensure seamless connectivity for their subscribers."
“Amenity Wi-Fi falls into a number of categories – from entirely open and requiring no action from the user to completely locked down by a password that is only individually shared with trusted users. Increasingly, making Wi-Fi easily available is becoming the preferred model for businesses and other organisations."
“In London, for example, Oxford Street is full of venues offering different kinds of Wi-Fi access. Topshop’s flagship store on Oxford St provides customers with free Wi-Fi as do retailers John Lewis, Marks & Spencer, Nike and UniQlo. But this model isn’t restricted to retailers Barclays Bank has announced the rollout of Wi-Fi hotspots across 1,500 UK branches. Large retailers and banks don’t want to manage vast amounts of passwords but they have made a conscious decision to make Wi-Fi easily accessible. This is being copied by the smaller chains and independents because they also see the value of offering Wi-Fi to customers."
“From a mobile operator’s point of view, an amenity Wi-Fi strategy allows them to ensure an 'always best connected' experience for subscribers, removing any unexpected costs associated with mobile data usage, or a reluctance to access Wi-Fi because of unreliable connectivity or slow data speeds. Disparate Wi-Fi networks acting independently may not offer an operator a carrier-grade solution, but when the world’s amenity Wi-Fi is carefully curated and scrutinised for quality and reliability, it delivers on QoE and extends capacity reach further than any cellular network in operation today.”
- Devicescape and BandwidthX enable operators to buy on-demand access to amenity Wi-Fi
- Cavity band pass filter suits indoor and outdoor Wi-Fi hotspots
- Altair powers MiFi M100 4G LTE personal hotspot from Novatel Wireless
- Can crowdfunding produce the perfect smartphone?
- Wi-Fi market to hit 33.6 Billion USD by 2020
- Reference design for multi-gigabit 802.11ac Wave 2 WLAN access points
- Combined Wi-Fi, Bluetooth and NFC modules ease wireless implementation in vehicles
- Devicescape finds Wi-Fi consumption drives appetite for cellular data
- Improved customer experience a big push for Carrier Wi-Fi
- Carrier Wi-Fi to grow rapidly to 8 billion USD
- Li-Fi communication module wirelessly transfers data at 1-Gbps
- Software defined mobile network targets 3.5-billion people with no mobile coverage
- Pragmatic innovation at Mobile World Congress
- Next generation hotspot Wi-Fi to raech $150 billion in operator revenue by 2018
- Report: DAS, small cells and WiFi fight for the $3.5B in-building wireless market
- Taking the speed bumps out of Wi-Fi using FM
- Using Wi-Fi to power billions of IoT devices
- ON Semiconductor snaps up Fairchild Semiconductor
- Breakthrough prototoype technology to shatter capacity limits of optical networks
- Smart city wireless control system covers 33000 LED streetlights
- No-lens camera proposed by Rice University
- Millimeter wave wireless data network to address data surge
- Photon pairs on a chip to lead to ultra-secure telecommunications
- Mobile image processing in the cloud cuts bandwidth use by over 98 percent
- Energy harvesting market to see sharp growth excluding RF
- Could Bluetooth-enabled credit cards beat NFC?
- Huawei and TELUS create 5G 'living' lab in Vancouver
- Free cloud-connected operating systems to accelerate IoT
- ITU protects aircraft with spectrum for space-based ADS-B
- Satellite link bonding over the KA-SAT satellite brings WAN to remote areas